SERVICES
Building Your Direct Booking Machine
Marketing Services Designed for Tourism and Travel Businesses
At Social Bothy, we know there’s no one-size-fits-all solution for tourism marketing.
Some businesses are just starting out.
Some are growing but feeling stuck.
Some are ready to hand it all over and scale fast.
Wherever you are right now, I have a path built for you.
Choose the support you need and let's build your direct booking machine together.
School
Ready to take control of your tourism business marketing without the overwhelm?
At The Bothy School, you’ll find simple, self-paced courses designed to meet you exactly where you are.
Learn how to set up your social media properly, create content that attracts real guests, build a full direct booking system with emails and automations, and grow your bookings naturally.
Whether you're just starting out or ready to scale up, there is a course for everyone withy easy-to-follow lessons, templates, content plans, and real strategies built specifically for tourism businesses.
Choose your path, learn at your own pace, and start growing direct bookings today with the option to add personalised support whenever you're ready.
The Bothy
You know your tourism business needs to be active online, but with everything else on your plate, showing up consistently on social media can feel like a full-time job.
That’s where I step in. Whether you’re just getting started or ready to fully hand it over, I offer social media support that meets you where you're at.
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From creating engaging content and posting with purpose, to building a presence across platforms like Facebook, Instagram, and even TikTok,my job is to help you show up online in a way that feels authentic, consistent, and aligned with your business goals.
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I work closely with each client to find a rhythm that works, with a focus on increasing visibility, driving website traffic, and ultimately growing your bookings. Some clients have seen traffic rise by over 500%, but more importantly, they’ve been able to step back and focus on the parts of their business they love.
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This is for tourism operators who don’t have in-house marketing and are ready for some support. If that’s you, I’d love to chat.
Manage My
Socials
Day
My VIP
It's time to STOP paying thousands to third-party booking platforms and drive direct bookings.
How much are third-party apps really costing you?
Booking platforms like OTAs take 15%–18% per booking. If your experience is $500 per booking, that’s around $90 lost every single time.
Now, imagine you get 250 bookings per year. That’s a massive $22,500+ disappearing from your revenue!
In just ONE day, I’ll help you create a proven system that works so you can stop relying on OTAs and start SAVING THOUSANDS each year.
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Content Plan
Monthly
This is for tourism operators who want to stay hands-on with their marketing but don’t want to waste time guessing. You’ve got a small budget, you're doing it yourself but you still want to see real results.
I help you get results from your content. That means more visibility, more engagement, more website clicks, and more direct bookings. My clients have filled mid-week gaps, boosted their off-season revenue, and finally seen people take action all from showing up with the right content, at the right time. You’ll stop wasting time wondering what to post and start seeing real growth. I’ll give you a clear, strategic content plan that’s built to bring in bookings not
just likes.
With Me
1:1 Coaching
This session is for when you’ve got burning questions, want to upskill quickly, or just need expert eyes on what you’re doing.
Whether you’re stuck on your content, unsure how to improve your engagement, or want real-time feedback on your strategy, I’m here to help you move forward with clarity and confidence.
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You’ll walk away with clear answers, a deeper understanding of what works (and what doesn’t), and practical steps you can implement straight away all tailored to your business, your goals, and your skill level.
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It’s the shortcut to getting unstuck and making progress, without wasting time trying to figure it out alone.
Not Sure What
You Need?
If you're feeling a bit unsure about where to start you're not alone.
Whether you're torn between doing it yourself, getting some expert advice, or handing it all over, I’m here to help you figure out what’s right for your business, your goals, and your budget.
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Book a free 15-minute discovery chat and let’s talk it through. No pressure, just clarity.
Who I've
worked with
