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Exclusive Social Media Solutions: Why VIP Support Matters for Tasmanian Businesses

  • Writer: Kirsty Dryburgh
    Kirsty Dryburgh
  • Oct 3
  • 3 min read

Tasmania is home to some of the most inspiring tourism experiences in the world—wild coastlines, pristine national parks, award-winning food and wine, and vibrant cultural events. For local businesses in this space, competition is strong and visibility is everything. Social media has become the window through which travellers discover, evaluate, and ultimately book their Tasmanian adventures. But with that opportunity comes the challenge of managing social media effectively.

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That’s where exclusive VIP social media support steps in. For Tasmanian businesses—whether you run boutique accommodation in Hobart, tours in Launceston, or experiences in Devonport—VIP support provides tailored, high-touch solutions designed to elevate your brand above the noise.


The Challenge of Social Media for Small Tourism Businesses

Many Tasmanian business owners wear multiple hats: manager, marketer, bookkeeper, and customer service rep. Adding “social media manager” to that list often feels overwhelming. Common issues include:


  • Inconsistent posting and outdated content.

  • Difficulty keeping up with Instagram and Facebook algorithm changes.

  • Struggles with creating professional visuals and captions.

  • A heavy reliance on Online Travel Agencies (OTAs) that cut into profits with high commissions.

While DIY social media can work for a while, it rarely produces consistent results that lead to real growth and direct bookings.


What Makes VIP Social Media Support Different

VIP social media support is not a one-size-fits-all service. It’s a personalised partnership that gives Tasmanian businesses access to exclusive solutions, expert guidance, and done-for-you content creation. Unlike generic agencies, VIP support takes the time to understand the unique voice of your business, your audience, and the tourism rhythms of Tasmania.

Key elements of VIP support include:


  1. Tailored Strategies – Bespoke plans aligned with your brand values and seasonal needs.

  2. Done-For-You Content – High-quality visuals, captions, and hashtags crafted for engagement and bookings.

  3. 1:1 Coaching – Ongoing guidance from a Hobart social media strategist who understands local markets.

  4. Direct Booking Focus – Optimising content to reduce OTA reliance and encourage website or direct enquiry bookings.

  5. Analytics & Reporting – Clear insights into what’s working, so you can see your ROI.


Why VIP Support Matters for Tasmanian Businesses

1. It Saves Time

Instead of spending hours creating posts, businesses can focus on guests while experts manage the online presence.

2. It Increases Professionalism

A consistent, polished social media feed builds trust and credibility—vital for attracting high-value travellers.

3. It Drives Direct Bookings

With well-placed calls to action and storytelling, VIP support helps potential guests book directly, bypassing commission-heavy platforms.

4. It Builds Confidence

Knowing you have a Tasmania social media coach guiding your content gives you clarity, focus, and peace of mind.

5. It’s Tailored to Local Needs

Tourism in Tasmania is unique—seasonal demand, eco-conscious travellers, and a preference for authentic local experiences. VIP support understands and adapts to these patterns.


A Real Example: How VIP Support Can Transform a Business

Consider a small eco-retreat near Launceston. They had a stunning property but struggled with visibility. Their Instagram posts were irregular and engagement was low. With VIP social media support, they:


  • Adopted a monthly content plan showcasing seasonal Tasmanian highlights.

  • Shared authentic behind-the-scenes content that resonated with eco-travellers.

  • Optimised their bio and highlights for direct booking links.

Within a few months, they saw a sharp increase in enquiries and secured their best off-season bookings in years—all without relying solely on OTAs.


Is VIP Support Right for Your Business?

If you:

  • Struggle to keep up with social media.

  • Want to cut down on OTA commissions.

  • Need consistent, professional content.

  • Want more confidence and clarity in your marketing…

Then VIP social media support is the solution. It’s not just about “having posts online.” It’s about creating a strategic, results-driven presence that grows your brand and fills your calendar.


In Tasmania’s thriving tourism industry, the difference between surviving and thriving often comes down to visibility and connection. Exclusive VIP social media support gives you the tools, guidance, and content to stand out, attract the right guests, and secure more direct bookings.


By partnering with a social media expert for Tasmanian businesses, you gain more than marketing—you gain a trusted ally who understands your challenges and shares your goals.

It’s time to stop stressing about social media and start using it as a driver of growth. With VIP support, your tourism brand can reach the next level.

 
 
 

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